It’s official, ads are coming to WhatsApp. However, depending on how you use the popular messaging app, you may never see one ...

The launch upends its founders’ original mission of creating an app with ‘No Ads! No Games! No Gimmicks!’ This week, WhatsApp ...

For decades, pharmaceutical companies have shelled out big bucks to broadcasters to place ads between segments. But a pair of ...

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms.

Limiting pharma ads would be a major win for Health and Human Services Secretary Robert F. Kennedy Jr. He has long wanted to ...

WhatsApp announced yesterday that it will now show ads from businesses through its Stories-like feature, months after adding ...

WhatsApp says that users will start seeing ads in parts of the app, as owner Meta Platforms moves to cultivate a new revenue ...

The ads will be shown to users only within WhatsApp’s “Updates” tab to separate them from people’s personal conversations.

Meta Platforms Inc. will begin showing ads inside of its WhatsApp messaging service, opening a new potential revenue stream ...

The messaging service WhatsApp on Monday will begin to display ads for the first time as parent company Meta seeks to make ...

They will appear in only one part of the Meta-owned messaging service, it said. The move is potentially lucrative, while ...

Meta rolls out WhatsApp ads and Channel subscriptions as part of a strategy to make money from the app.