In a world of transfer portals and NIL deals, Clemson Offensive Line Coach Matt Luke insists that genuine "relationships" with players and their families remain the ultimate "secret sauce" for success.

How have NIL and the transfer portal reshaped MAC football? We asked coaches and players from around the conference how they've adapted to a new era:

Paige Bueckers has quickly become one of the WNBA's most recognizable faces, not only because of her sharp basketball instincts, but for the impact she's making beyond the court.

Unrivaled, the professional women's 3-on-3 basketball league founded by WNBA stars Napheesa Collier and Breanna Stewart in 2023, continued its impressive growth by announcing NIL deals with several college stars on Saturday.

LSU women's basketball guards Flau'Jae Johnson and MiLaysia Fulwiley are two of 14 student-athletes to sign NIL deals with Unrivaled, the 3v3 women's basketball league. Johnson represented the league last year, but this deal gives her an equity stake in the league. She, along with former UConn star Paige Bueckers, are on a similar contract.

Athletes Are Winning the NIL War and the NCAA’s Losing Control originally appeared on Athlon Sports.

Women's college basketball stars Flau'jae Johnson, Azzi Fudd, and JuJu Watkins are among the 14 NCAA players to sign unprecedented NIL deals with the Unrivaled 3x3 women's basketball league.

Collectively, Wilson and other top NIL agents Chase Moss, Sean Brown and Daniel Fondong have successfully negotiated NIL deals worth over $18.5 million total in 2025 for student-athetes.