On YouTube’s conservative airwaves, podcast hosts tout products that let people buy into the MAGA crowd: Republican Red Winery vintages for toasting the “silent majority;” Black Rifle Coffee for ...
Core local TV advertising spend, excluding political, of all types -- over the air, local CTV, and cable -- is expected to dip 1% to $19.4 billion, according to estimates from BIA Advisory Services.
It’s a good day when an agency increases its annual ad spend forecast. This week, WPP Media published its 2025 global end-of-year forecast, which predicts 8.8% growth over the past year (excluding US ...
WPP Media has markedly upgraded its global advertising-growth forecast for this year and next, as well as for the remainder of the decade. The revised forecast boosts WPP Media's June mid-year ...
It’s always tricky to understand the full context of quotes and sound bites used in political advertisements. But with the onslaught of artificial intelligence — when campaigns can make opponents ...
Gray Media stands to benefit from a record $10.1B political advertising spend during the 2026 midterms. Political ad spending is a major, predictable catalyst for local broadcasters’ top-line growth, ...
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