Even when people can’t tell the difference between human and AI content, they usually prefer the human, studies show.
Generative AI has made content creation infinite. It has also made the brand voice generic, with 70% of consumers saying they ...
Andy Lustigman and Morgan Spina offer advice on navigating AI-generated marketing content and provide insights on recent New York legislation requiring disclosure of AI-generated “synthetic performers ...
The Generated Awards took place on May 27 in New York City, where the Generated Group presented 9 awards to AI video creators ...
The New Pressure Behind Brand Video Production A few years ago, a brand could make one polished video and use it across its website, paid ads, email campaigns, ...
Hello from your friendly human lawyers. If your marketing team is using generative artificial intelligence (AI) in advertising, the issue is no ...