AbbVie's new campaign for Botox is a sea change in its marketing, moving from glamorous young women to everyday real people who use the product. (Allergan) No longer just for celebrities and ...
The U.S. Food and Drug Administration has chastised Allergan for what it called "misleading" advertising for popular anti-wrinkle drug Botox. Among other things, the agency said the ads fail to ...
The who’s-who of Orange County’s well-heeled women have another reason to buy vanity magazines. Irvine-based Allergan Inc. is about to launch a $50 million advertising campaign,consumer-targeted ...
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