For one agency, 2025 was unmistakably about both – a year forged in conviction, culture and an unwavering belief in the power ...

CB recognises DDB for its consistency of craft, cultural relevance, people-first leadership and sustained creative excellence at scale. And it went through the world's largest merger to soon rebrand ...

Reports of DDB’s demise may be exaggerated. But even if the brand survives Omnicom’s guillotine, the system that created it is already gone. Or why the age of names, myths, and craftsmanship is giving ...

Ad agency DDB Chicago “exploited” a smaller, minority-owned New York shop in a “classic bait and switch” in an effort to win a $4 billion U.S. Army contract, a lawsuit alleges. Hero Group, which does ...

DDB has unveiled a new corporate identity that invokes the founding principles of the three men who started the agency 70 years ago: Ned Doyle, Mac Dane and Bill Bernbach. The new logo was designed by ...

The U.S. Army has awarded its marketing account to Omnicom’s DDB, a contract worth $4 billion over the next 10 years. According to a statement from the Department of Defense, the bid was led by DDB’s ...

Andrea Diquez was hired to turn DDB Chicago around. The CEO and her new lieutenants at DDB’s American flagship tell The Drum about the recovery effort and client demands for diverse perspectives. “DDB ...

DDB Worldwide's new CEOs are making a big push into data and precision marketing. They say clients are demanding more than just the broadcast ads that made the Omnicom agency famous. But the new ...

Omnicom Health has merged DDB Health and The Purpose Group to create Remedy Edge. The holding company told MM+M on Wednesday afternoon that it is combining DDB Health’s HCP marketing expertise with ...

Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. Emma Montgomery is coming back to Omnicom as CEO of DDB ...

After overseeing some of Coca-Cola’s most progressive and viral marketing campaigns—including last year’s Super Bowl ad on cyberbullying—and turning the beverage company into the top consumer brand on ...