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PARIS — L’Oréal is revved up about Diesel, its newest fragrance license. The French beauty giant has signed a long-term deal with the Italian denim firm, which is famous for its strong youth appeal ...

From Diesel’s legendary denim to next-level colognes, the label has never been one to whisper. When it came time to introduce a bold new fragrance—Sound Of The Brave—Diesel turned to music for ...

Soccer star Neymar Jr. and Diesel fragrances threw a bash Tuesday night in Paris’ Salle Wagram theater to celebrate their cocreated scent, Spirit of the Brave. In keeping, the fete’s theme was “Play ...

The likes of Jameela Jamil, and Matt Cardle - with his trusty cap and new pearly white teeth, turned up to celebrate the new female Diesel fragrance, Loverdose. The oh-so-stylish Sunday Girl was there ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through the links below." Taking the reins of a fashion house involves a lot of things, but it typically doesn’t begin with ...