In an era where digital communication reigns supreme, the effectiveness of traditional channels like direct mail can often be underestimated. However, when it comes to promoting health programs, ...
Warm gift certificate packages welcome new residents and shape new shopping habits Millions of Americans, 40 million a year according to the most recent Census, move each year and are forced to ...
Inkjet technologies continue to transform production strategies for direct mail service providers. Inkjet is enabling further transformation to create more complex data-driven direct mail. The dynamic ...
Marketers often suppress email-engaged or repeat customers from direct mail campaigns, reasoning that if customers are ...
Erik Koenig is the President & Chief Strategist at SeQuel Response. Erik has a passion for driving growth with data-driven direct marketing. Direct mail marketing has been a staple of business ...
Louisville, KY — Premier Direct Marketing today announced MailVox, a new offering that pairs its direct mail programs with a conversational AI agent. MailVox gives recipients an immediate way to ask ...
LOUIS PARK, Minn., April 21, 2026 /PRNewswire/ -- JO today announced a major expansion of its direct mail capabilities through strategic investments in next-generation equipment and the achievement of ...
To find and keep customers, local businesses have a lot of options available, with direct mail still at the top of the list. According to BIA/Kelsey, a research and advisory firm, in 2016 direct mail ...
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