Dollar Shave Club is again taking shots at legacy razor brands, this time with the aid of generative artificial intelligence, per details shared with sister publication Marketing Dive. A new 60-second ...
This story involves a $4,500 video that upended a century-old industry and knocked billions off a household name. A small startup, armed with sarcasm and a box of razors, managed to embarrass one of ...
Dollar Shave Club is running a 60-second spot in which a CEO at a rival razor firm asks: “Why don’t we just replace everybody with AI?”, Retail Wire reports. Has the brand gone too far in introducing ...