Born and bred in East Aurora, the Fisher-Price toy is one of the holiday season’s fastest and best sellers. It has been named to every hot holiday toy list that matters, outsold all other toys during ...

They are the touchstones of our youth: The Rock-a-Stack, the Xylophone, and those Little People. No matter how old we are, everyone remembers their favorite childhood toys – like a toy that everybody ...

Fisher-Price, founded in 1931, is one of the biggest toy brands in the U.S. You likely remember playing with toys with the “Fisher-Price” moniker on them, regardless of which decade you were born in.

Vintage Fisher-Price toys have become sought-after collectibles, with many early pieces now selling for notable auction prices. From paper-on-wood toys made in the 1940s to character pull toys and ...