Yaron Tomchin, CEO of Mobupps, discusses the importance of championing gender equality and diversity, equity, and inclusion (DEI) in the ad tech space. Ad tech is an industry built on disruption. Yet ...
In regard to advertising effectiveness in September, Kroger and Sam’s Club muscled out traditional department store and apparel retailers while ABX said it added a new metric for measuring marketing: ...
Advocacy group Women in Advertising, Communications and Leadership (WACL) has launched a creator-backed campaign designed to accelerate gender equality and representation in the advertising industry, ...
In the UK, equality, diversity and inclusion (EDI) language in job advertisements (ads) could unintentionally have the reverse effect on attempts to create a more gender-balanced workplace, says a new ...
The Council is calling for targeted efforts to advance gender equality in the digital age, with a focus on the risks and opportunities presented by AI. In today’s conclusions, the Council proposes ...