You can already buy almost anything with the click of a mouse. Now tech giants are preparing for an AI helper to do even that for you one day. Google, Amazon and OpenAI are racing to add new ...

It didn’t take long for both Amazon and Google to blur their own rules for AI shopping agents. As a result, consumer watchdogs are clutching pearls just as quickly, likely based on fears of grown ...

Google is making a key push into AI-powered shopping with the unveiling of Universal Commerce Protocol (UCP), a new open technical standard aimed at letting shoppers buy products directly through AI ...

Microsoft’s Copilot Checkout lets users browse and buy products without leaving the chat. (Microsoft Image, click for larger version) [Editor’s Note: Agents of Transformation is an independent ...

Late last year, some independent online merchants started noticing something strange. Despite never working with Amazon — and in some cases pointedly avoiding it — they were getting orders that seemed ...

Amazon has been stuffing AI features into its shopping experience for the past few years now. Today, the company unveiled a new feature called “Help me decide,” which takes into account your searches, ...