IHCL Secures India's First Hospitality Sound Mark Trademark For Taj Sonic Identity

In an increasingly experience-driven marketplace, sonic branding plays a powerful role in shaping emotional memory and ...
Devdiscourse

IHCL Secures Historic Trademark for 'Taj' Sonic Identity

Indian Hotels Company (IHCL) has registered a sound mark for its 'Taj' sonic identity, marking the first such trademark in India's hospitality sector. This strategic move highlights the increasing ...
ET BrandEquity

IHCL secures India's first sound mark registration in hospitality for 'Taj' brand

Indian Hotels Company, owned by Tata Group, secures the first sound mark registration for its iconic 'Taj' brand, emphasizing ...

IHCL secures trademark registration for ‘Taj’ sonic sound, a first for India’s hospitality sector

The registration legally protects the marquee brand Taj's distinctive sonic identity as a trademark, recognising sound as a ...