Brandon Galarita is a freelance writer and K-12 educator in Honolulu, Hawaii. He is passionate about technology in education, college and career readiness and school improvement through data-driven ...

If you don't understand all of the "Four Ps" of marketing, you'll be short-changing your company as you try to increase sales. If you're hiring someone to handle your marketing, make sure you know ...

From developing a “common playbook” for success to establishing a sense of shared context, B2B sales and marketing can become ...

Marketing managers or officers are focused mainly on the practical application and management of an organization's marketing operations. For marketing managers to be efficient and effective in ...

Welcome to our seventh annual “CRM Top 100” issue, where we highlight the hottest trends and technologies in the three pillars of CRM—customer service, marketing, and sales—as well as the 100 leading ...

For starters, keep in mind that pretty much everything you do will be seen by customers. That’s the nature of your job, after all. As a result, you carry a lot of weight on your shoulders. Many ...

Erin Gall, sales manager at Allegra Marketing Print Mail in Rocky Mount, was recently recognized with the Honor Sales Club Award by the Alliance Franchise Brands during the network’s 2021 virtual ...