BUFFALO, N.Y. — New Era Cap launched its debut collection of Brand New Era clothing and apparel line Friday in downtown Buffalo. The company held a street party at its Delaware Avenue store on Friday, ...

The partnership includes exclusive apparel from Mitchell & Ness and New Era, launching on DOOMSDAY, October 31.

Massachusetts sports apparel titan ‘47 will soon be acquired by New Era Cap, its New-York based competitor in the hat market for major league sports. The seven-decade-old Westwood company is best ...

New Era Cap Co. will soon produce caps and apparel for the National Hockey League and all of its 32 teams. The Buffalo-based company said Tuesday it has reached a multiyear agreement with the NHL that ...

BUFFALO, N.Y. — New Era Cap announced on Thursday that the company is acquiring a Boston-based sports merchandise brand, '47. In a statement, New Era said that both brands will continue to build and ...

In May, Dao-Yi Chow stepped up as New Era’s vice president and creative director, calling the assignment a “full-circle moment,” as the brand is not only his personal cap of choice, but it was also ...

The Underwear Olympics will look a little different next year. In lieu of the workouts being a non-stop commercial for No Bull, New Era will take centerstage. The NFL announced on Wednesday that New ...

The collection features the legendary Barça crest alongside the unmistakable New Era flag, creating a series of headwear ...

Golf and a post-game (or during game) scotch have gone hand in hand since the dawn of the game, or drinking -- or whichever came first. Classic scotch Johnnie Walker has launched its latest golf ...