Here’s a look at the most successful celebrity endorsements of all time. Retired boxing legend George Foreman’s endorsement of a countertop grill transformed both his career and the kitchen appliance ...

Nike’s fading moat, weak innovation, and revenue headwinds raise concerns despite signs of a turnaround. Find out why NKE ...

The financial terms established a new paradigm for athlete endorsements. Rather than simply paying for product placement, Nike created a partnership model that aligned Jordan’s success with the ...

The previously unseen sneaker is said to be called the Nike Swamp Sponge Dunk and is expected to be released this fall.

Nike said Wednesday it has suspended its endorsement of NFL star Deshaun Watson. Apple's Beats by Dre brand terminated its deal with Watson as well. The National Football League quarterback has ...

And in early December, Sportico released its Highest-Paid Female Athletes 2024 list, which stated Clark’s most most valuable endorsement deal was Nike. Jordan Brand Signs Bella Hines to a NIL Deal ...

Hornets rookie Liam McNeeley has reportedly agreed to sign a multiyear shoe and apparel endorsement contract with Nike.

Nike debuted its first Super Bowl commercial in 27 years last month, and while a star-studded female lineup of athletes was involved, the ad received criticism for the company’s stance on ...

Almost 57% of Nike's investment in Woods' (then) $181 million endorsement deal was made back from the sale of golf balls alone between 2000 and 2010, according to a 2013 university study examining ...