New Ozempic Ads Feature ‘Get A Mac’ Duo Justin Long And John Hodgman

Novo Nordisk brought in Justin Long and John Hodgman, who had been in the Apple "Get A Mac" ads from 20 years ago, to star in ...
Medical Marketing & Media

How Super Bowl 60 became the ‘Pharma Bowl’

The pharma Super Bowl ads range from straightforward product promotion to raising general disease awareness, as well as serious messaging compared to a more lighthanded approach.
STAT

A sneak peek of pharma’s Super Bowl ads: GLP-1s, tight ends, and more

What drug ads will air during Sunday's Super Bowl? STATus Report host Alex Hogan and reporter at large Damian Garde have a ...
MediaPost

Report: Lilly & Zepbound Led Pharma Ad Effectiveness During NFL Season

Pharma ads during regular season NFL games in 2025-2026 were 104% more effective than average pharma ads on prime-time ...
Hosted on MSN

Doctors don't like pharma ads like Oh, Oh, Oh Ozempic. Here's why.

President Trump wants drug companies to share more information about the risks and side effects of their drugs when advertising directly to consumers. He just signed a new memorandum that will ...
TV Technology

Analyst: Crackdown on Pharma Ads Will Have “Profound” Impact on TV

Pharmaceutical ads now account for 9% of TV advertising according to LightShed Partner’s Richard Greenfield and an even higher percentage of spots on evening newscasts When you purchase through ...
JD Supra

Joint FDA/HHS Initiative Targeting Direct-to-Consumer Pharmaceutical Advertising Garners Much Attention, but Legal Basis and Likely Impact Are Unclear

On September 9, 2025, the Department of Health and Human Services (HHS) and Food and Drug Administration (FDA) announced a new initiative to close what the agencies describe as a “loophole” in ...