A legendary timepiece is about to step into the spotlight. A 1999 platinum Rolex Daytona is heading to auction on Sunday at Sotheby’s Geneva, and could sell for up to $1.7 million. The watch is made ...

Usher’s specific Yacht-Master (ref. 16628) was the very first one Rolex introduced in 1992. The chunky all-yellow-gold watch ...

Conor McGregor just did the ultimate flex while he was actually flexing. The former UFC Champion completed a high-octane boxing sesh with a $50,000 Rolex on his wrist. McGregor’s not-so-humblebrag ...

The Daytona is about as classic as it gets with Rolexes, and Khaled’s particular model jazzed up the timepiece’s typical three-subdial design with an ice-blue dial with snailed counters, a chestnut ...

A legendary timepiece is about to step into the spotlight. Stream NBC 5 for free, 24/7, wherever you are. A 1999 platinum Rolex Daytona is heading to auction on Sunday at Sotheby's Geneva, and could ...