Projection mapping might not be a term you’re familiar with, but you’ve certainly seen the effect before. It’s when images are projected onto an object, usually one that has an interesting or unusual ...

Projection mapping is evolving from dazzling light shows into a powerful tool that can alter our perception of objects entirely. New research on shadowless projection mapping eliminates visual cues ...

The BMW 7-Series will take center stage at key locations across the globe in elaborately-staged displays in which precisely sized images are projected on the body of the flagship sedan. Those visiting ...

Projection mapping can be an impressive, high-impact advertising technique. By turning common objects like buildings and stages into interactive displays, consumers can be immersed in an ad, which ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Projection mapping shows have become increasingly popular over the past few years, so we decided ...

Augmented Reality (AR) and Projection Mapping Technologies constitute a rapidly evolving interdisciplinary field that marries digital visualisation with the physical environment. AR integrates ...

Have you ever wondered how artists transform everyday surfaces into mesmerizing, larger-than-life visual experiences? Nick Greenawalt explores how projection mapping can turn walls, objects, and even ...

Projection mapping is widely known as a lighting technique that overlays images onto buildings or objects to create visual effects. In fields such as extended reality (XR) and vision science, however, ...

Video mapping, 3D projection mapping, whatever you want to call it, the art form opens up new possibilities for video professionals. For video professionals, it’s easy to get locked into to a set ...