Add Yahoo as a preferred source to see more of our stories on Google. Today, Feb. 23, AXE debuts its new Fine Fragrance collection in partnership with some of the world’s top perfumers, including the ...
A research team from Monell Chemical Senses Center recently showed that the smell test SCENTinel 1.1 can successfully discriminate between different types of smell disorders. The paper, published in ...
Achieving the proper balance between a fragrance brand’s image and scent is necessary for its continual success or to a launch. Achieving the proper balance between a fragrance brand’s image and scent ...