Lift ticket prices are slowly inching closer to $350 at some ski resorts in Colorado, Utah, and California. The first ski resortto sell a lift ticket for more than $300 was Arizona Snowbowl, but that ...
The humble, beleaguered lift ticket is feeling more and more like a relic of another time. At major ski resorts across the nation, pricing structures now de-incentivize buying tickets at the window, ...
This past summer, Bob Nicolls was hiking a mountainside west of the Colorado ski area he owns and gazing at freshly cut trails dropping from the Continental Divide. He imagined the months ahead, when ...