Lego is aiming to add a new dimension of fun with its interactive Smart Play system.

In 2026, LEGO introduced the next phase in the interlocking bricks story with the debut of the SMART Play system. Though the ...

The basic Star Wars set comes with a branded board and wall protector that resembles the cockpit of the Millennium Falcon and costs $200. The board is of very high quality, with a tight-knit sisal ...

Legos now come with engine sounds, laser-shooting noises, and humming lightsabers.

'It’s meant to enhance the play experience and add to the fun' ...

Everything you need to know to preorder the upcoming Star Wars-themed SMART Play LEGO sets, with SMART Bricks, tags, and minifigures.

The LEGO Group has introduced LEGO ® SMART Play ™, an innovative new platform powered by LEGO's SMART Brick. This new technology includes 20 patented features and a custom chip smaller than a normally ...

The Las Vegas skyline went full Jedi as Disney and Lucasfilm joined forces with Lego to transform the Sphere into an interactive Star Wars video game for Consumer Electronics Show (CES) 2026. The ...

Featuring LEDs and speakers, LEGO's Smart Bricks are meant to be the brand's first foray into smart technology as ...

It's not every day that an AR game has me reliving childhood, but the upcoming Star Wars: Beyond Victory is a nostalgic experience. David Lumb is a senior reporter covering mobile and gaming spaces.

The lightsaber for the Star Wars community, fans, cosplayers, collectors, and duelists—is not a mere glowing object; it is a representation of legacy, power, an ...