Allard helped create the Xbox, Zune, and prototype Courier tablet.

One of the original Xbox co-founders, J Allard, has joined Amazon as the company's vice president of devices and services. He told The Verge it's "too early" to say what's on the way, but he'll be working on "new ideas" at the tech giant.

J Allard, one of the chief designers of the original Xbox, has joined Amazon, but it's too soon to say if he'll be working on anything related to video games.

J Allard, Amazon VP? Yes, it's true, according to the former Microsoft Xbox leader's LinkedIn profile, as updated this week.

Allard is best known in gaming circles for his 20 years at Microsoft, where he co-founded Xbox and helped launch the original console and the Xbox 360, as well as Xbox Live and Xbox Live Arcade.

Xbox co-founder J Allard has joined Amazon as a vice president on its devices and services team. It’s the part of Amazon’s business that’s responsible for the Alexa voice assistant and Echo devices, Ring, Kindle, Fire TV, and its Luna clud gaming service, among other products and initiatives.

J Allard, the co-founder of Xbox, has officially joined. As reported by GeekWire, the first sign of Allard's career change came from his LinkedIn profile where his latest role was updated to read "vp,