Few African storytellers have built a career around the intersection of culture, identity and compelling narratives quite ...

Diageo has appointed marketing and innovation specialist Janine Blakeway as its new Global Head of Vodka Innovation, giving ...

A familiar fault line in Nigeria’s advertising industry has reopened, this time with practitioners questioning whether competitive pitching still ...

As the countdown to the 2026 Marketing Edge National Marketing Stakeholders’ Summit intensifies, Marketing Edge is proud to spotlight one of the most ...

FirstBank, West Africa’s premier financial institution and financial inclusion services provider, is pleased to announce the ...

Global advertising agency Deutsch has secured the global paid media strategy, planning and buying account for Rippling, the ...

Veteran broadcaster Bimbo Oloyede has transformed her 50 year journey in broadcasting into a broader celebration of Nigeria’s ...

Former Chief Executive Officer of TBWAConcept Unit and former President of the Association of Advertising Agencies of Nigeria ...

For over a decade, Big Brother Naija was the safest bet in Nigerian advertising. Brands that secured headline sponsorship did ...

MARKETING EDGE, Nigeria's leading industry publication, is proud to announce that Steve Babaeko, the CEO and Chief Creative ...

TPT International, one of Nigeria’s established strategic communications and reputation consultancies, has been named in the ...

Publicis Groupe has secured one of the advertising industry’s biggest prizes: PepsiCo’s global media business. However, ...