Rohit Saval has officially redefined the Indian media landscape with the launch of Zingabad, a digital-first hub built ...
Kajaria has unveiled its latest television commercial under the tagline ‘Log Toh Poochenge Hi’, starring Indian cinema’s ...
KPMG announced that Gary Wingrove has been elected as the next Global Chairman and Chief Executive Officer of KPMG ...
As agentic AI compresses journeys and reshapes discovery, brands are being pushed to move beyond traffic metrics and build ...
Shantomoy Ray, Founder & Director of K Factor Communications, explores how brands are using emotional AI and biofeedback to ...
Mobile OOH is on the rise, with brands using creative vehicle and fleet activations to combine outdoor advertising with ...
Influencer marketing around the Indian Premier League is set to grow over 25% year-on-year to nearly ₹700 crore in 2026, up ...
For jewellery marketers particularly, Gudi Padwa has evolved beyond a regional festival into a key commercial opportunity ...
From MI’s two-day festival The MIX to CSK’s AR Rahman concert and RCB’s Unbox, teams are expanding pre-season activations ...
Speaking at an industry event, Sanjay Jaju, Secretary, Ministry of Information and Broadcasting, raised concerns around the ...
Pinaki Bhattacharya, Chief Strategy Officer at VML, has announced his departure from the company after close to 16 years of ...
Ajmal Dubai announces the appointment of Ranveer Singh as its brand ambassador, marking a bold new chapter with the launch of its latest campaign, “Your Unseen Power”. Known as a generational ...
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