Consumer and sensory research business MMR Research has appointed Chris Sinclair as global commercial director and promoted ...
For the market research industry, it’s a fluency trap. It used to be that researchers could flag low-quality responses based ...
Paris-based Actionable has raised $10m in a funding round to expand its predictive customer experience platform.
Data quality company Rep Data has launched a tool based on the Model Context Protocol (MCP) to allow users to create and manage projects across large language models (LLMs).
André Loranger has been named as the next national statistician for the UK, with a five-year term due to start this autumn.
Acacia Avenue was founded in 2002 and is a full-service international insights agency. It is part of Accord Marketing Group.
Satisfaction with insights functions has fallen despite increased numbers of organisations connecting consumer insights and ...
The Children’s Crime Survey for England and Wales has received almost four times as many responses after the ONS redesigned ...
The chief scientist at ChatGPT developer OpenAI has warned that nobody is prepared for the consequences of rapid growth in ...
Media measurement business Comscore has expanded its AI Intelligence tool to track sponsored advertising within AI chat ...
Ipsos has named Trinh Tu as chief executive officer for the UK and Ireland, replacing Kelly Beaver after her appointment as ...
Marketing analytics platform Askalytics has launched to allow non-technical users to ask questions about their business data ...