Michael Astorino recently walked into his favorite campus smoothie shop with two things in mind: an order and an offer. He ...

Florida football quarterback DJ Lagway made an awesome NIL donation to women's sports, equating to six figures.

BYU Cougars football players once saw NIL as a path to financial stability, but it became a source of frustration and uncertainty for some. Rather than providing consistent support, the school’s ...

and Likeness (NIL) has added another layer of complexity to college football, and Georgia has embraced it with the same mindset: you earn what you get. Unlike some programs that may give players ...

MJ Wright, former wide receiver for the Fordham Rams, says that he would have sacrificed a strong athletic program for a better NIL deal when he was playing college football. “You’re making ...

Until they eventually become part of the 98.4% of college football players who don’t make it to the NFL. Until those years of avoiding hard life truths, of making the road easier (tax-free NIL ...

Deion Sanders is sounding the alarm on the state of college football, especially with the growing influence of NIL deals. Speaking on the Fully Loaded Podcast, Sanders described the current NIL ...

Martin will help navigate the use of NIL (Name, Image, and Likeness) deals in college football. Martin believes in a flexible approach to valuing player positions based on team needs and the ...

NIL money at college and universities across ... The biggest money maker for every school is their college football program, and after that, it’s men’s basketball. Because of that, schools ...

COLUMBIA, S.C. (WIS) - Head football coach for the University of South Carolina (USC), Shane Beamer, testified on Capitol Hill Tuesday about Name, Image, and Likeness (NIL) and its impact on ...

SOUTH BEND — Newly hired Notre Dame football general manager Mike Martin ... including how to assign positional value in the NIL world. “I think we’ll be fluid there,” Martin said.