Retailers will spend millions on Google Shopping ads for sold out products. A new Black Friday study shows how fast budgets ...

SEO is not dead. Illyes also said “SEO is not dead.” Yes, we have all heard about SEO dying countless times as Google Search ...

Google’s new auto-linking between YouTube and Google Ads gives advertisers instant access to powerful audience data but ...

ChatGPT’s visual upgrade pushes AI deeper into multimodal search, making brand and product images newly essential for ...

Google’s new direct video uploads for PMax simplify campaign setup but strip away key controls like analytics and long-term ...

Compare how the two ad platforms approach Performance Max. See what’s shared, what’s different, and what matters most for ...

According to a new study seasonality adjustments often backfire during Black Friday, driving up costs while hurting ...

A new protocol could give you power over how AI models collect and use your content. See what rules are being drafted and why ...

Microsoft is retiring its Advertising mobile leaving the web interface as the sole way for advertisers to manage campaigns.

Why the web as we know it may fade and what AI, personal agents, and data interfaces mean for publishers, SEO, and commerce.

Google is increasingly showing ads inside AI Mode results, signaling a major new ad surface emerging within Google Search.

Google Ads now lets advertisers set a default, account-level political content declaration, simplifying compliance as new ...