Why AI-drafted bylines hurt SMEs & editor relationships, plus how PR pros can use AI the right way that keeps human ...

Take the 2026 Demand Gen Benchmark Survey to compare priorities around AI, lead quality, attribution and pipeline strategy.

Theorem found manual pre-sales work is slowing ad revenue execution, while automation is helping teams close deals faster and ...

INFUSE and G2 found buyer intent-aligned demand programs drive more leads, stronger engagement, and better access to ...

Alta raised $25M to power its coordinated AI agent platform and "Company Brain," replacing the fragmented sales stack for ...

TechnologyAdvice names Zach Jones CEO as it scales AI-driven B2B media, intent data, and global marketing services growth.

The CMO Council and MartechTribe launch the Apex Martech Matrix, a data-driven framework that predicts martech ROI by size, ...

Yes& acquired Modo Modo to deepen its B2B marketing expertise, expand in Atlanta and strengthen branding, media and sales ...

Anteriad’s 2026 report shows how data, buying groups and attribution help B2B marketers outperform peers and prove stronger ...

Wistia CEO Chris Savage on why long-form B2B video wins, how webinars build trust and what AI means for in-house video ...

Static segmentation isn't personalization. Sinch's Sophie Cheng on using behavioral signals, optimal channel, AI to make B2B ...

G2 launches MCP integrations, expanded Buyer Intent, Intent Studio, & AI Blueprints to put trusted buyer signals which GTM ...