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She discusses the main ingredients in the fast-food chain’s transformational, make-or-break refresh.
She was married to Real Chemistry founder and chairman Jim Weiss.
From understanding an audience to beating back disinformation, health comms experts share their biggest lessons learned for the next pandemic.
Thrivers, survivors and 'pinkwashing' dominate October campaigns. What’s missing is education about the disease.
How food giants, athletic teams, retail stores and buildings have responded to a viral ‘Wicked’ interview.
Cheez-It’s college football partnerships follow other game plans — like officiating a wedding with its Ched-Z mascot and working with Love Island USA star Kordell Beckham.
Hannah Holland, manager of TikTok superstar GK Barry, told PRWeek UK’s podcast that she believes social media’s cyclical nature will see Snapchat and YouTube favoured for brand campaigns in the year ...
PRWeek UK asks clients about their agency set-ups and what they value most – and least – from the relationships. Today we hear from Claire Bacon, head of marketing and engagement at Titanic Belfast ...