Winning Gold at The Drum Awards for Advertising in the Use of GenAI category was Doritos for a campaign that credibly tapped into the gaming community. Here is the award-winning case study.

However, she was shocked by what she felt in the Doritos Cool Ranch bag. She took viewers on a multi-part journey as she uncovered the weird contents of the bag. “Y’all, I don’t know if I ...

Crunch.* Doritos on Monday (Oct. 21) is releasing its first ad filmed in space, and it is filled with the sound of astronauts "crunching" down on the brand's first-ever chips to leave the planet.

Now it hosts another big name. Doritos has opened its first-ever restaurant in the stadium, serving late-night snacks featuring the iconic chips. Doritos After Dark offers customers 13 menu ...

PepsiCo is trying to win back customers turned off by “shrinkflation” with a special promotion that offers more potato chips in bags of Lay’s, Doritos, Tostitos and Ruffles. The company told ...

Mona Holmes is a reporter for Eater Los Angeles and a regular contributor to KCRW radio. She has covered restaurants, dining, and food culture since 2016. In 2022, the James Beard Foundation ...

Chip lovers can expect larger servings of Doritos, Tostitos, Ruffles and Lay’s as PepsiCo reacts to consumers’ complaints of “shrinkflation.” A PepsiCo representative told CNN customers ...

The owner of Lay’s, Doritos, Tostitos and Ruffles chips will put more chips in some bags to claw back customers tired of higher prices with skimpier bags. Shoppers have balked at downsized chips ...

On October 11, Crypto.com Arena debuted a restaurant where every dish centers around Doritos. Don’t get too excited, though; Doritos After Dark is only available to ticketholders during ...