Because we marketers all know that real competition happens after game day. And when it comes to impeccable Super Bowl campaigns, Doritos marketing strategy has paved the way for companies to emulate.

Chip lovers can expect larger servings of Doritos, Tostitos, Ruffles and Lay’s as PepsiCo reacts to consumers’ complaints of “shrinkflation.” A PepsiCo representative told CNN customers ...

PepsiCo is trying to win back customers turned off by “shrinkflation” with a special promotion that offers more potato chips in bags of Lay’s, Doritos, Tostitos and Ruffles. The company told ...

The owner of Lay’s, Doritos, Tostitos and Ruffles chips will put more chips in some bags to claw back customers tired of higher prices with skimpier bags. Shoppers have balked at downsized chips ...

Now it hosts another big name. Doritos has opened its first-ever restaurant in the stadium, serving late-night snacks featuring the iconic chips. Doritos After Dark offers customers 13 menu ...

In the final stretch of the presidential campaign, both Kamala Harris and Donald Trump are turning to popular lifestyle and comedy podcasts to woo different audiences. We were curious whether the ...

When I saw a viral video of Michigan Governor Gretchen Whitmer placing a Dorito on the tongue of a woman I could not identify (who turned out to be social-media influencer Liz Plank), I was kind ...

The eight-second video opens with author and influencer Liz Plank gazing up as a disembodied hand places a Doritos chip on her extended tongue, causing her eyes to roll back in apparent pleasure.

Gretchen Whitmer of parodying the sacrament of Holy Communion in a recent social media skit where the governor handfed someone Doritos. The governor has since issued an apology, saying the video ...

(KTLA) — A restaurant dedicated to Doritos-inspired dishes is coming to Los Angeles. The first-ever Doritos After Dark restaurant was introduced on Friday at Crypto.com Arena, according to a ...

Doritos announced it has opened a “new, bold,” culinary experience for ticket holders who “seek the unexpected” by opening a “Doritos After Dark™” restaurant inside the LA arena.