The Cadillac F1 race car livery wears a fair number of sponsor decals. GM Authority breaks down what each company does.

As a reminder, if you are in the United States, Apple TV is now the exclusive broadcaster of Formula 1. This means all Grand Prix races, qualifying and practice sessions will stream through the Apple ...

Aiming for what women actually want to wear, the team is prioritizing fit and style over sponsor logos and team branding ...

The partnership between TWG AI and Cadillac F1 is different than any other AI partnership in motorsports. Here's why.

We sat down with our Head of Creative Design who gives insight into how the team delivered a new look heading into a new era ...

The 2026 F1 season is shaping up to be a massive one, with new teams, new regulations, and new sponsorships. Google’s partnership with McLaren F1 is still going strong, and this season’s ads are ...

Honda pulled the wraps off its new Formula 1 engine, which, unlike in years past, will not power the latest Red Bull Racing F1 car. In 2026, Honda will propel the Aston Martins driven by Fernando ...

The Mercedes Formula 1 team has unveiled a new team logo ahead of the launch of the new W17 car for the F1 2026 season. Mercedes stands as one of the most successful teams of the modern era of F1 ...

Audi has officially revealed the name and logo of its Formula One outfit, confirming it will compete as the Audi Revolut F1 Team when it enters the championship in 2026. The announcement comes ahead ...