Automakers spent an estimated $305.5 million on national TV spending in January, down 10.8% year over year compared to $342.4 million in January 2025. January 2026 household TV ad impressions also ...

Add Yahoo as a preferred source to see more of our stories on Google. The Seattle Seahawks took home the Super Bowl trophy this year, but not everyone tuned in to watch the game. Some watched the ...

Super Bowl 60 saw the Seattle Seahawks claim victory over the New England Patriots, but there were plenty of other winners — and losers — off the field during the game, with some brands scoring with ...

The most-liked ad of Super Bowl LX? As ranked by ad-tracking and analytics firm iSpot, the No. 1 spot was the NFL’s inspirational “Belief Is a Superpower,” a heartstring-tugging thank-you to coaches ...

Add Yahoo as a preferred source to see more of our stories on Google. The most-liked ad of Super Bowl LX? As ranked by ad-tracking and analytics firm iSpot, the No. 1 spot was the NFL’s inspirational ...

Super Bowl LX is over and the Seattle Seahawks have triumphed over the New England Patriots. While their epic battle was the star of the night, the commercials that surrounded the game were just as ...

One needn't know the difference between a touchdown and a turnover to enjoy the Super Bowl. For many viewers — and we suspect plenty of TVLine readers — it's all about the ads. Each year, advertisers ...

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Natassia Paloma may be reached at [email protected], @NatassiaPaloma on Twitter, natassia_paloma on Instagram, and Natassia Paloma Thompson on Facebook.

Super Bowl LX is not only the NFL's biggest stage in 2026 — it's also a make-or-break broadcast for commercials, with the nation's top brands spending millions on 30- and 60-second ads aimed at ...

Super Bowl LX is looming. Like always, it's more than the sport that has audiences excited. The Super Bowl commercials have become such a draw for the annual sporting event that even major movie ...

The Super Bowl is the biggest day of the year for professional sports (at least when it comes to viewership). It's also the biggest day of any given year for advertising. Companies spend millions upon ...