Slogans are important for advertising, but few restaurants keep the same one for long. Here's how 15 chains have changed ...

McDonald’s has spoken at length over the past couple of years about the “bifurcated consumer base” in QSR. Essentially, it’s witnessed trends pull in reverse directions based on income. In Q3, for ...

McDonald's franchisees worldwide will soon be assessed on how their prices deliver value, according to memos obtained by CNBC. The burger chain has leaned into value to appeal to cash-strapped diners ...

McDonald’s faces structural challenges as consumer spending weakens, pricing fatigue grows, and operational costs rise, pressuring its business model. MCD's aggressive value promotions signal eroding ...

President Donald Trump argued his administration was making progress on lowering prices as he faces new political headwinds, pushing back on criticism from Democrats who blame his tariffs for high ...

During McDonald’s third quarter earnings call Wednesday morning, chief executive officer Chris Kempczinski said the company has “learned its lesson” on how to protect its value leadership position.

Sarina Trangle started as a corporate news reporter in October 2024. She previously spent four years on the business desk at Newsday, covering the health industry, commercial real estate and cannabis.

CFO Borden signaled, "We're on track to deliver our financial targets for the year, which include the expected impacts from tariffs currently in place, and remain focused on executing our Accelerating ...

McDonald’s sales got a lift from Snack Wraps and other value-oriented products in the third quarter. But McDonald’s Chairman and CEO Chris Kempczinski warned Wednesday that consumers in the U.S. and ...