Coca-Cola is bringing back one of the world’s most familiar faces — and friend — back to its Smartwater advertisements.

TKO Group, parent company of WWE and UFC, has hired Dean Garfield as senior VP of government affairs. Garfield most recently ...

The advertising divisions of Amazon and Disney are joining forces to open up new opportunities for streaming buyers.

The pact unlocks more opportunities for brands using Amazon's Deliver Service Partner to reach consumers watching Hulu, ...

Add Disney to the list of the companies trying to find new ways to broaden broadband for advertisers. The entertainment giant ...

Netflix and Yahoo announced a partnership on Monday that will allow prospective ad buyers to purchase programmatic connected ...

Netflix has teamed up with Yahoo, adding the company's demand-side platform to its roster of programmatic advertising ...

Netflix has announced that it is expanding its global programmatic offering for its advertising business by partnering with ...

Amazon and Roku will pool audiences tied to their connected-TV services for advertisers under terms of a new partnership ...

Netflix added Yahoo to its list of partners for programmatic ad sales, the streaming giant’s latest effort to spark interest ...

This shopping writer is obsessed with Ralph Lauren’s American flag sweater, but this new LoveShackFancy flag pullover takes ...