The downtown NYC ad was part of sly guerrilla marketing campaign for Steven Soderbergh's low-budget horror movie 'Presence.' ...

It’s shot entirely in the first-person, from the perspective of a poltergeist — it doesn’t sound like it should work, but ...

Branding and marketing are often viewed as separate components of a business strategy, but they are deeply interconnected.

Brand recognition measures how well consumers understand, like, and trust a company’s brand. It involves how readily buyers recognise a brand based on its logo, colours, name, or other identifiers.

In today’s competitive landscape, small businesses face the challenge of making a lasting impact with limited resources. The ...

The Department of Government Efficiency (DOGE) debuted an updated version of its logo – only to swiftly remove it without a ...

Walmart unveils a "brand refresh" it said will help the store be seen as a "more modern, culturally dynamic brand." ...

The logo touch-up includes thicker lettering on "Walmart" and broader stems for the yellow sunlike spark graphic that goes with it, one that is playing an ever greater role in its marketing.

NBC News' Dana Griffin reports from the Altadena area of Los Angeles on the latest in the wildfires and the increased law enforcement presence in the area limiting entry.Jan. 10, 2025 ...

In addition to your phone, Nest smart devices, and Nest display/speakers, Google Home’s presence sensing feature, which aids Home & Away status and Routines, is now testing the ability to use ...

Law enforcement authorities expanded the police presence outside Lincoln Financial Field ahead of the Eagles game Sunday against the New York Giants, seeking to reassure fans that it’s safe to attend ...