Get your itchy fingers ready — Samsung’s Galaxy Unpacked event is today at 1pm Eastern, which means the long-awaited unveiling of the brand-new Galaxy S25 fleet of phones and your chance to pre-order one of them is finally here.

The reservation campaign will end directly before the upcoming Samsung Unpacked event - which is due to take place tomorrow at 1PM ET. We'll be providing live coverage from the event as well as roundups for the best preorder deals right here so don't hesitate to check in tomorrow for more content.

Samsung’s first Unpacked event of 2025 delivered the Galaxy S25 series — as expected. Although the phones don’t have dramatically upgraded specs, the company stuffed — you guessed it! — more AI into the devices.