Unfortunately it’s not as simple as going to Staples and picking up some Sharpies,” Niccol said. “That’s the power of our ...
New CEO Brian Niccol pledges to simplify ‘overly complex’ menu and return to its coffee house roots ...
Starbucks is giving customers a sneak peek into what they can expect for in-store cheer. The holiday season returns to ...
Starbucks is bringing back hand-written names in Sharpie on cups and self-serve stations with sugar and cream to try to win ...
"Unfortunately, it’s not as simple as just going to the Staples and picking up some Sharpies." The chain is also set to ...
"It may not be everybody's name ... but we will definitely be getting back to writing on cups again here in the ...
As the holiday season begins, Starbucks has a gift for customers: No extra fee for non-dairy milk options. For years, vegans, ...
Brian Niccol’s new four-word goal for Starbucks is brilliant in its simplicity. But there’s more than meets the eye.