Discover Suze, the most iconic & classic French Aperitif bringing a unique personality for a flavorful drinking experience.

Suze (French pronunciation: [syz]) is a French brand of bitters flavored with the roots of the plant gentian, normally drunk as an apéritif. The brand is owned by Pernod Ricard.

Jul 23, 2014 · So what exactly is Suze, anyway? Suze is a pleasingly bitter French apéritif made from the gentian root, which grows in the mountains of Switzerland and France. "It really captures the …

May 17, 2023 · Learn about Suze, an herbaceous, bittersweet aperitif similar to Campari and Aperol that uses gentian root. Learn how to use Suze in spritzes and classic cocktails like a White Negroni.

Sep 24, 2023 · Suze is perhaps the most iconic example of gentian liqueur, made with the bitter root of an Alpine flower. Equal parts intriguing and approachable, it’s an essential aperitif for anyone who …

May 7, 2025 · Explore our Suze cocktail guide for refreshing, bitter-sweet drinks that balance complexity with flavor.

Luminously yellow and delicately bitter with citrus undertones, Suze, which became part of Pernod in 1965, is delicious served neat on ice with a citrus twist, with tonic, or paired in cocktails.