What your luxury hotel brand says about you 🏨 Ritz-Carlton: Family vacationer or a VP traveling on the company card. Marriott co-brand in the wallet, and you’re absolutely leaving with the iconic dad hat so everyone knows where you stayed. Rosewood: Quietly wealthy — thinks “rich” is tacky. Expects the staff to know your name by sundown. The guys are in Loro Piana cashmere by the pool and a faded Ivy League tee at breakfast. The girls claimed the cabana at 9am with a monogrammed Dior tote, Aper