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In 1974, KFC Japan launched a campaign called 「クリスマスにはケンタッキー」 (“Kentucky for Christmas”). The idea was: * Westerners eat turkey for Christmas * Turkey was hard to find in Japan * Fried chicken could be a tasty substitute Over time, families began pre-ordering weeks in advance. KFC sales around Christmas became some of the highest in the world. Eating KFC on Christmas turned into a shared cultural habit! #MalaysianHouseHusbandInJapan #fyp #kfc #christmas | Arnold Loh
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